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Insurance Institute of East Africa
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Overview

Creative thinking and innovation are vital components in both our personal and professional lives. However, many people feel as though they are lacking in creativity.

What most of us do not recognize is that we are creative on a daily basis, whether it’s picking out what clothes to wear in the morning or stretching a tight budget at work. While these tasks may not normally be associated with creativity, there is a great deal of creativity involved to get those jobs done.

While some people seem to be simply bursting with creativity, others find it a struggle to think outside the square. If you fall into the latter category, it is important to understand that boosting your creative and innovative abilities takes practice. Recognizing and honing your own creative potential is a process. That’s what this course is all about.

Learning Outcomes

After you complete this course, you will be able to:

  • Identify the difference between creativity and innovation
  • Recognize your own creativity
  • Build your own creative environment
  • Explain the importance of creativity and innovation in business
  • Apply problem solving steps and tools
  • Use individual and group techniques to help generate creative ideas
  • Implement creative ideas

Course Outline

  • 2.1: Creativity and Innovation: A Breakdown
  • 2.2: Know Your Creative Potential

  • 3.1: Know Yourself
  • 3.2: Boost Your Creative Juices

  • 5.1: What Does a Creative Environment Look Like?
  • 5.2: Build Your Creative Environment

  • 6.1: The Role of Creativity and Innovation in Business
  • 6.2: The Birth of the Four Seasons: A Case Study

  • 7.1: Problem-Solving Models
  • 7.2: Phase One
  • 7.3: Phase Two
  • 7.4: Phase Three

  • 8.1: Problem Identification
  • 8.2: Eight Essentials to Defining a Problem
  • 8.3: Tie It All Together
  • 8.4: Using the Power of Eight

  • 9.1: The RAP Model
  • 9.2: The Shoe Swap Technique
  • 9.3: Walk A Mile
  • 9.4: Using Mind Mapping
  • 9.5: Map It Out!
  • 9.6: Metaphors and Analogies
  • 9.7: Make a Metaphor
  • 9.8: Situation/Solution Reversal
  • 9.9: Reverse It to Solve It
  • 9.10: Bring on the Toys!
  • 9.11: Draw It Out!

  • 10.1: Brainstorming
  • 10.2: Plan It Out!
  • 10.3: Rolestorming
  • 10.4: Act It Out!
  • 10.5: The Stepladder Technique
  • 10.6: Brainwriting
  • 10.7: The Slip Writing Technique

  • 11.1: Nancy Clue and the Case of the Software Upgrade
  • 11.2: Create Ideas and Choose Your Solution

Price: US$185


Course Features
  • Modules 12
  • Duration 3 Weeks
  • Content Type Text & media
  • Assessment Yes
  • Pass Percentage 70%
  • Certificate Yes
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Insurance Institute of East Africa

Insurance Institute of East Africa
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